Ready-to-use AI prompts for auto dealerships across Sales, Service, Marketing, BDC, F&I, and Management. Copy, paste, ship.


Start with the free tools

Before you add another vendor, diagnose the foundation. Run Dealer Website Grader to find technical website leaks, then run DealerAEOAudit to see whether AI assistants recommend your store.

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Sales

Personalized Walkaround Script

Tailor a walkaround to a specific buyer's stated needs.

You are a top-performing automotive sales consultant. Write a 6-step walkaround for a [YEAR MAKE MODEL TRIM] for a customer who told us: [CUSTOMER NEEDS]. For each step, include the feature, the benefit in plain language, and one question that gets the customer to agree it matters to them.

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Objection Response Generator

Respond to a price, payment, or trade objection without sounding scripted.

Act as a veteran closer. The customer just said: "[OBJECTION]". Give me 3 distinct responses: one empathetic, one numbers-based, one that reframes the deal. Keep each under 60 words and conversational.

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Trade-In Value Conversation

Set realistic trade expectations before the appraisal comes back.

Write a short, honest script (under 120 words) to set expectations with a customer whose trade is a [YEAR MAKE MODEL] with [MILES] miles and [CONDITION] condition, in [MARKET]. Explain auction vs retail without sounding defensive.

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Lost Deal Follow-Up

Re-engage a customer who left without buying.

Write 3 short follow-up messages (SMS length) for a customer who test drove a [VEHICLE] [DAYS] days ago and didn't buy. Message 1: value reminder. Message 2: low-pressure check-in. Message 3: incentive or new inventory hook. No emojis.

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Service

Declined Service Recovery

Bring back customers who declined recommended work.

Write a friendly outreach (email + SMS version) to a customer who declined [RECOMMENDED SERVICE] on their [VEHICLE] [DAYS] days ago. Explain the real-world risk in plain English, offer a specific time window, and include one incentive option.

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Recall Notification Script

Get recall customers to actually schedule.

Draft a phone script and a text message for a [VEHICLE] recall: [RECALL DESCRIPTION]. Tone: helpful, not alarming. Include estimated time, loaner availability question, and 2 scheduling options.

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CSI Recovery Outreach

Reach out to a customer who left a low score before the survey hits the manufacturer.

A service customer rated us [SCORE]/10 and commented: "[COMMENT]". Write a personal response from the service manager (under 150 words) that acknowledges the issue, takes responsibility where appropriate, and offers a specific fix.

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Marketing

VDP Description Writer

Write a unique, SEO-aware description for a vehicle detail page.

Write a VDP description for a [YEAR MAKE MODEL TRIM] with [KEY OPTIONS] and [MILES] miles. 3 short paragraphs: 1) who this vehicle is for, 2) standout features in plain English, 3) why buy from [DEALERSHIP] in [MARKET]. Avoid stock-photo phrases like 'this beauty.'

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Facebook Ad Copy

Write a scroll-stopping ad for a model line.

Write 3 Facebook ad variations for [MODEL] at [DEALERSHIP] in [MARKET]. Each variation: 1 hook line, 3 bullet benefits, 1 CTA. Variation A: value/price. Variation B: lifestyle/family. Variation C: trade-in focused.

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Monthly Email Newsletter

Draft a useful monthly email instead of a coupon dump.

Draft a monthly customer email for [DEALERSHIP]. Sections: 1) one quick service tip for this season in [MARKET], 2) one new vehicle highlight, 3) one community note, 4) one soft CTA. Keep it under 250 words and skip the exclamation points.

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AEO-Ready Blog Post

Answer a real local buyer question in a way LLMs can cite.

Write a 600-word blog post answering: "[BUYER QUESTION]" for buyers in [MARKET]. Use clear H2s phrased as questions, short answers up top, and a final summary. Mention [DEALERSHIP] once, naturally.

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BDC

Internet Lead First Response

Reply to a fresh internet lead within minutes.

Write a first-response email and matching SMS for a lead on a [VEHICLE]. Reference the specific vehicle, confirm availability, ask 2 qualifying questions (timing, trade), and offer 2 concrete appointment times. Under 90 words.

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No-Show Recovery

Reschedule customers who missed their appointment.

Write a no-blame reschedule message for a customer who missed their [VEHICLE] appointment today. Offer 3 time slots tomorrow, mention the vehicle is still here, and give one reason it's worth coming in this week.

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Dead Lead Reactivation

Wake up leads older than 60 days.

Write 3 messages to reactivate a [MAKE] shopper who went cold [DAYS] days ago. Message 1: new inventory. Message 2: rate/payment change. Message 3: trade-value hook. Each under 50 words, no 'just checking in.'

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F&I

Plain-English Menu Presentation

Explain F&I products without legalese.

Translate these F&I products into a 90-second plain-English menu presentation for a customer who drives [MILES/YEAR] and keeps cars for [YEARS]: [LIST PRODUCTS]. For each: what it covers, what it doesn't, one real scenario where it pays off.

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Compliance Disclosure Rewrite

Rewrite required disclosures so customers actually read them.

Rewrite this required disclosure at a 7th-grade reading level without changing legal meaning: [DISCLOSURE TEXT]. Keep it under [WORD COUNT] words.

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Management

Weekly Salesperson 1-on-1

Run a coaching meeting that actually moves the needle.

Build a 20-minute 1-on-1 agenda for a salesperson with [UNITS] MTD, [CLOSING RATE]% close rate, and these notes: [NOTES]. Include 3 coaching questions, one specific drill for the week, and one accountability metric.

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Monthly Store Recap for Ownership

Summarize the month in language owners care about.

Write a 1-page monthly recap for ownership using this data: [KPI DATA]. Sections: headline, what worked, what didn't, top 3 actions next month. No fluff, no jargon.

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Sales Hiring Screening Questions

Screen sales candidates faster.

Give me 10 phone-screen questions for a sales candidate with [BACKGROUND]. Mix behavioral and scenario-based. For each, list what a strong answer sounds like and one red flag.

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Prompts are the first step. Workflows turn them into systems.

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